10 handy SEO tips for non-SEO types

I’ve been devoting a lot of time to search engine optimization (SEO) lately—watching tutorials on Lynda.com, reading articles and blogs about it, and downloading whitepapers. I’ve come to an odd conclusion/metaphor. Imagine working on a 10,000-piece jigsaw puzzle. You put massive brain power into it, trying to figure…

10 handy SEO tips for non-SEO types

I’ve been devoting a lot of time to search engine optimization (SEO) lately—watching tutorials on Lynda.com, reading articles and blogs about it, and downloading whitepapers. I’ve come to an odd conclusion/metaphor. Imagine working on a 10,000-piece jigsaw puzzle. You put massive brain power into it, trying to…

5 totally random (but insightful) marketing stats

I’m starting to think that in a past life, perhaps my first one, I was some sort of sponge. It would explain my skin’s complexion as a teenager, yes, but also that I’ve always been one to take in prodigious amounts of information, daily, on…

7 insider tips on SEO

Recently, I attended a “how to” workshop on search engine optimization (SEO). I really enjoyed it, even though the techno-babble made my temples throb at times. And you know how these things work—you not only learn from the workshop’s presenters, but also from the marketers…

Is social media the new SEO?

NEWS FLASH! Unconfirmed reports claim that SEO is dead. It didn’t suffer, witnesses say. It just sort of petered out, replaced (a la the myth of John Henry) by a machine we know as social media. That’s what some in the blogosphere are claiming. SEO—search…